How to make money on Instagram

How to make money on Instagram

How to monetize your Instagram account

Depending on the type of content you create, your audience, and your level of involvement, you will be able to make money on Instagram in different ways:

     By posting sponsored posts for brands that want to reach your audience.
     By becoming an affiliate to earn commissions by selling other brands' products.
     By selling your own physical or digital product, or offering a paid service.
     By selling your photos.

It is important to note that all these revenue channels can be explored simultaneously, some not excluding the others.

Become an affiliate

Unlike an influencer whose sole purpose is to increase brand awareness, the affiliate is more involved in selling the promoted products in exchange for a commission.
The affiliate usually uses a traceable link or promotional code to track sales. Knowing that Instagram only allows the insertion of a single clickable link in the biography page, you will need to promote only one product at a time if you choose to use an affiliate link. Unlike clickable links, promotional codes can be incorporated into publications, making them a smarter choice as part of an Instagram affiliation strategy.
Note: Instagram now allows advertisers to insert clickable links into their ads. Your Instagram ads may also include a call to action such as Buy, Download, Learn More, and more.

Consider getting in touch with some of the many e-commerce sites offering affiliate programs that you could participate in; or sign up for the most popular affiliate platforms, such as:

    Clickbank: An affiliate platform open to the public, on which are listed hundreds of products offered in affiliation.
    RewardStyle: A sponsorship-based influencer network focused on fashion and lifestyle; the commission paid is 20%.
    Amazon Affiliate Program: A very popular e-commerce platform paying a commission of 10%.
Affiliate marketing is more than just a numbers game; it's an art. You can maximize your chances of success by establishing a thoughtful strategy and expanding your presence through a website and other marketing channels.

Open your own online store

At this point, you might think that the only way to make money on Instagram is to collaborate with brands.
Think again ; content creators and influencers are in a good position to create a profitable, audience-centric business by selling their own physical / digital products and services as extensions of their personal branding.
Today, influential creators are very naturally involved in entrepreneurship because of their ability to easily create value through their content.
By selling your own products, you do not need to worry about incorporating other brands' messages into your publishing strategy. Better yet, you could create your own brand when offering your own products for sale.
Your fans will be able to show you their love and support by proudly buying your creations.
Here are some very common approaches:
    You could use a print-on-demand service to print and ship your own T-shirts, cushions, coffee mugs, posters, posters, and more.
    You could offer services (photography, consulting, etc.) and insert a link in your biography page to redirect interested people to a contact page or your professional website.
    You could sell digital products such as trainings, ebooks or design templates.
    You could use your Instagram account to start selling your own physical products, or even your own book.
If you're going to sell multiple items on your own Shopify online store, you'll be able to use apps like Four Sixty or Showcase to sell them directly from an Instagram feed to your website; thus streamlining the process of ordering the articles displayed on the images of your publications.